Merri University // Ideal Customer Match Class

The Merriweather Council

Merri University // Ideal Customer Match Class
  • Merri University // Ideal Customer Match Class
  • Merri University // Ideal Customer Match Class
  • $79.00

Handmade business is different. So you need to approach it differently. Your traditional target market exercises don't work for you and we will discuss why and also what WILL work!

This workshop covers:

  • Why you really do want to have a target customer and why you really do NOT want to be afraid to get specific!
  • What makes a customer "ideal" anyway?
  • What happens when you know who your ICM is and what DOESN'T happen
  • The reason traditional target market exercises don't work for handmade business owners
  • 3 specific to handmade ways to identify your ICM
  • How to begin reaching your ICM

This class also includes:

  • 4 printable companion worksheets!

This class is presented in slideshow video with voice form and includes three PDF worksheets. Video running time exceeds 58 minutes.

All class content is hosted on my course site. Instructions for access will be delivered immediately upon purchase via downloadable file on the confirm page as well as in your email inbox. Baring any insane technological issues, class content can be expected to the be available 24/7 starting today and indefinitely beyond.

Due to the nature of this material, all sales are final.  By purchasing you agree to the terms of use.

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